Building Mindshare with Your Contacts w/David Greenspan | Next Level Loan Officers

In this episode Kenneth and Sean are joined by David Greenspan, founder of Mindshare 101. David shares the importance of having consistent and meaningful contact with the people you do know to create mindshare.

4:28 - Using conversations with your audience to understand their wins, frustrations, and struggles so that you can truly help them.

6:10 - Mindshare 101 is a in your face educational video series to help people not be the same as everyone else. To not be a sheeple

8:20 - Truly understanding what you want in life helps you understand what you have to do in your work to achieve it

10:03 - Understand each channel so you can deliver the right message to the right audience to build

12:20 - What do loan officers need to do to get their contact list to think about them.

13:53 - Different ways to communicate with people

14:48 - Focus on your contact list instead of cold calls

15:38 - Direct mail isn't dead

16:58 - 3 largest companies in the world use direct mail

18:18 - You should be active on social media every dayQuotes:

"Put yourself at the right place and right time to give yourself a fighting chance to reach your audience."

"What are you doing on a regular basis to build mindshare with your database, so that when real estate or mortgage come up, the will think of you."

"If you can create a meaningful connection with one person each day, that is 365 quality prospects per year. "

"You stand in a group of 15 people and tell them what you do, but you can be on social media and reach thousands."**Links:** 

Mortgage Success Academy - onedollarmsa.com

Next Level Loan Officers - https://www.nllodigital.com/mortgage-success-offer

Mindshare 101 - https://mindshare101.com/

Loan Officer Events - loanofficerevents.com

**Social Media:**

Facebook - https://www.facebook.com/NextLevelLoanOfficers/

YouTube - https://www.youtube.com/channel/UCwSyHzkvBri1YWJSH7df1CQ

LinkedIn - https://www.linkedin.com/company/next-level-loan-officers/about/

David Greenspan - https://www.facebook.com/mindshare101

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Next Level Loan Officers brings you in-depth conversations with the top mortgage team leaders, executives and branch managers in the country. We also feature mastermind sessions with influential coaches, consultants, experts and speakers. All so you can build the right team, systems and technology to scale your mortgage team to a hundred million without losing your YOU.