ESF | BOS: Working Through The Storm: Sales Leadership in a Time of Crisis

Overnight the reality of selling has radically changed. A great way to learn what to do next in this time of uncertainty is hearing first hand how senior leaders are responding.
Join us for Working Through the Storm: Sales Leadership in a Time of Crisis on April 23rd to hear an insightful discussion with David Donlan (CRO at Zoovu) and Michael Muhlfelder (VP of Sales at Jitterbit).
David and Michael will share what they have learned to date and discuss the selling practices they view as effective both during and after the global pandemic.

The talk will cover:
- Effective ways to keep the remote team accountable
- Managing quota expectations
- Helping reps to rise above the noise and be seen as trusted partners
- Strategies for putting your team in the best position for the economic bounceback

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SPEAKERS

David Donlan - Chief Revenue Officer at Zoovu
David serves as the CRO for Zoovu in Boston, MA. As a sales leader, he is responsible for developing conversational marketing strategies that cater to the Mid-Market and Enterprise looking to increase their sales and top-line revenue growth.

Prior to Zoovu, David helped launch Crayon.co a competitive intelligence platform. As CRO, he helped grow the company from 4 beta customers to over 400. David was also a core member of the HubSpot (NYSE: HUBS) start-up team in 2008. As employee number 20, he helped grow the company from 100 beta customers to more than 15,000, from 20 employees to more than 1,000 employees, and went from raising $100 million of venture capital to filing for IPO on the New York Stock Exchange with a market cap of over $1.6 Billion.

Michael Muhlfelder - VP of Sales at Jitterbit
Michael is a “Full Stack" Sales Leader with over 25 years of B2B selling and sales management experience across all verticals and company sizes.
He is highly skilled in strategic selling, sales coaching, deal structure, and negotiation. His is expertise is in building and managing across multiple go-to-market channels and hybrid sales organizations.

He was formerly the Chief Revenue Officer at MapAnything (acquired by Salesforce), Director of Field Sales at LogMeIn, and also held leadership roles at Cast Iron Systems and Oracle.

Moderated by: Matt Walsh - Founder & President at Noted Analytics
Matt founded Noted Analytics, a platform that helps sales teams reduce the amount of time spent doing CRM data entry and increase the quality of information for opportunities.
He also hosts the series #NEVERLUNCHALONE where he interviews different sales and marketing professionals. Matt spent 10 years in various sales roles at SAP and held consulting roles at Deloitte.
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