Michael Perry - How to Web 2019 - Becoming a Problem Solver

Michael Perry is Director of Product, Marketing Technology at Shopify. In his role, he specializes on product development for SMBs, relating to tools that would simplify marketing.
As an entrepreneur himself, Perry founded Kit, the virtual employee app for small businesses, which was acquired by Shopify in 2016.
Previously, Michael founded GVING, which helps small businesses manage, reward and engage consumers through a merchant CRM system. Michael has been recognized as Forbes top 30 under 30 in Marketing and Inc Magazines top 10 influencers in the Chatbot space.

At How to Web 2019, he delivered a keynote on ”Becoming a Problem Solver”:
How do you build a successful company? Identify a problem and solve it. But all too often founders become obsessed with their solution and lose sight of the problem. In his talk, Michael Perry will discuss how being product obsessed can be a recipe for failure. In this very open and honest session, Michael will share how his early experiences led to this breakthrough realisation, resulting in his founding and selling his own successful company. He shares how, since selling that company to Shopify and joining them in 2016, they have achieved record growth by maintaining their focus on the problem over the solution.

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How to Web is a leading European startup & tech conference based in Bucharest, Romania, where 2200+ founders and startup-minded operators and developers gather to get inspiration, knowledge and opportunities. Started in 2010, it is one of the earliest influential European startup events, which has accelerated the adoption of the startup culture in CEE & Romania.

Video by Ivan Nicolae