SEO for SaaS (Software as a Service) Companies

How to do SEO for SaaS (Software as a Service) Websites? Learn in this interview with Matthew Howells-Barby from Hubspot and Jackie Chu from Uber:

0:40 What are the differences that can be found when doing an SEO process for Saas (Software as a Service) Companies?
3:21 What are the tactics that you’ve found to be particularly useful in SaaS SEO processes, especially with content?
10:18 What are the top actions you prioritize in your SaaS SEO process?
13:12 What are the non-traditional search efforts that pay off in SaaS?

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