Top Agent Ron Abta Reveals His System for a Successful Open House ⎮The Walkthrough

Ron Abta, one of San Francisco's top real estate agents, stops by the show to give us a detailed walkthrough of his strategy for hosting open houses.

He shares his pre-open house marketing plan, how he creates an experience during the open house, and the follow-up system he uses to make sure open houses generate new leads for his business.

Bonus: Ron also tells the story behind the integral role he played in HomeLight's founding!

3:35 How Ron helped spark the creation of HomeLight
6:10 Is the concept of the open house dying?
11:47 What makes a house a good candidate for an open house
13:48 Ron's pre-open house marketing plan
18:06 How to create an exciting open house experience
29:36 Following up after the open house