#93 | FAMILY BUSINESS EXPERTS | Top 10 GlobalGurus on Cultural Gamification Tips (Arthur Carmazzi)

Learn how to build a bottom-up culture that gets transformational results using gamification processes. We also get an insight and some tips from his new book GAME ON, before the official release.

E27 FAMILY BUSINESS EXPERTS with Reg Athwal
(Produced by Reg Athwal TV - The Family Business Channel)

Our next guest is Arthur Carmazzi from Bali, who is ranked as one of the World’s Top 10 most influential thought leaders in leadership and organizational culture by Global Gurus. As a bestselling author and founder of the Directive Communication Psychology, Arthur’s gamification methodologies have influenced the training and leadership development industry through his unique game-based psychological approaches to leadership and corporate culture transformation.


His innovative tools, assessments, and games, (including a game that helps organizations gamify work processes) have a visible ROI on engagement, productivity and effective behaviour modification.

His research on the genetic foundations of the brain has been the inspiration of the Colored Brain Model used across multinationals in 57 countries. With over 540 licensed Directive Communication (DC) Psychology Leadership and Culture Trainers in 19 different countries, DC is now a global brand.

He is the developer of the CBCI (Colored Brain Communication Inventory) for creating Team Cooperation and Synergy and EDMA Management Gap Analysis tool used for “Psycho-Productivity” management as well as the CCE (Organizational Culture Assessment). To support performance further, Arthur has created Squadli, a Web/phone based Performance Measurement and gamification app. These tools have been implemented across a variety of HR and Leadership disciplines by some of the world’s top multinationals to generate greater efficiency of human capital. The unique “linked implementation” structure of Arthur’s training tools and methods have earned him and the Directive Communication methodology accreditation from the prestigious American Institute of Business Psychology.

Connect with Arthur Carmazzi via:

Websites:

https://directivecommunication.net
https://carmazzi.net (business website)
https://coloredbrain.com (team synergy system) - FREE assessment code: 0fb3fe7
https://cultureevolution.com (culture benchmarking tool)
https://squadli.com (behavior gamification app)
https://emotionaldrive.net (management mirror perception gap analysis)

https://changeculture.academy
http://gamification.academy/

Social Links:

https://www.linkedin.com/in/arthurcarmazzi
https://twitter.com/Arthur_Carmazzi
https://www.facebook.com/Leadership.Speaker
https://plus.google.com/u/1/+ArthurCarmazzi
https://youtube.com/CarmazziTV

In this episode we discuss:

1. Pre-release exclusive insights into his new book GAME ON
2. Why cultures fail and dealing with blame/fear
3. How business gamification works
4. 5 tips to work on transforming your culture
5. Understanding how the brain works to focus and gain clarity
6. Understand why people have wars over focus and executing tasks
7. Values and guiding principles
8. The DRC business model and licensed partners
9. The Bali castle and retreats

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