Top 10 major mistakes made by streamers
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Full article: https://www.gamerebel.net/top-10-mistakes-made-by-streamers/
10. Tweeting/Discording every time they go live
The amount of exposure that can be gained from posting daily on twitter and in discord is very minimal. Every time you post on twitter try to make it engaging. Try to post a compelling question or discussion starter, then put "Live Now" in your twitter name. This will drive more engagement to your tweet and have a better conversion rate when it comes to getting a few extra viewers. However don't count on this to become some massive form of promotion for yourself
9. Not creating compelling content for other platforms
There are many platforms that a streamer can benefit from including youtube, twitch, mixer, facebook, twitter, instagram and beyond. It can become overwhelming and streamers often take content that is made for one platform, and try to push it to all of them. This often does not work!
8. Not promoting important events/details
When people are watching you live that is your best opportunity to promote what is important to you. Perhaps you want more twitter followers, more people to watch your youtube videos, viewers to join a promotion, event. It's important to be repetitive and remind your viewers of what you need them to know.
7. Not maximizing daily followers
Every hour you are live is precious time that needs to be spent trying to grow your community and brand. Having a daily follower goal (does not need to be displayed or made public in any way) is a good way to try and maintain a good pace. If you had a daily of 10, 30, 50, onwards to 100+, and maintained that for weeks and months, you will really see that following begin to grow. It starts with what you can accomplish on a daily basis.
6. Too much time streaming not enough time w/backend
This is a big one for me personally. Many streamers just throw on a game and hit the go live button, and expect that to take them to victory. It wont. This becomes especially dangerous when streamers put an overwhelimgin about of hours into being live. There are a lot of creative and compelling streamers that go live at the same time as you, and they have a plan. They have prepared themselves with promotion, arranged content, and have surrounded themselves with people who are willing to help them succeed.
5. Accepting bad deals with companies/orgs
I see this one often. A lot of streamers accept deals with companies looking to promote stuff, deals that are bad. Many of these companies do not pay and expect essentially free work and promotion to be a "partner" or whatever they want to call it. Some want you to sell something and get a commission, while getting free adspace on your stream and without paying you for your time. Some want you to generate memberships for their site, and offer near nothing in return.
4. Not having their exposure problem solved
You can have great quality, great content, but none of that matters if you don't give yourself exposure. Nobody knowing you exist = no viewers/followers. This can be one of the most difficult problems to solve as twitch is a massive competition for the live viewer. You have a lot of other streamers to compete with, and there are only so many viewers to go around.
3. Focusing too much on the money
Trying to make money from streaming is not wrong. It's ok to make money. However, pushing this too hard on your viewers is off putting and can seriously damage your brand, reputation, and your stream overall. Generally, if you make great content for an existing audience, good things will come from them. Many streamers make very good money with streaming without asking for anything. They have built an audience, and give that audience compelling content that makes them feel good. Sometimes not even feel good, but feel something.
2. Entitlement
Easily one of the most common and worst mistakes I see many streamers make is entitlement. Just because a streamer puts in the time does not mean they deserve more viewers/donations etc. Respect and audience is earned. Luck definitely plays some part in any streamer who becomes truly successful, however it's not the reason why they are successful. If you are to build and maintain a large viewerbase, you must have a fundamental understanding of how livestreaming works, and have done something significant to achieve that.
1. Not talking to chat
The number 1 mistake made by streamers is not engaging their chat. I think many people could have guessed this one. Not engaging your chat, or being slow to engage, is the best way to get people to leave. Especially if you are a smaller streamer trying to establish a solid base community. Now don't get me wrong, many streamers run successful streams with minimal chat engagement, or even only engaging donations. It totally can be done with the write audience and content.
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